Not just remote. Better.

Make the Move to Digital Selling.

Map the sales journey.
Define your digital selling strategy.
Deploy digital sales tools.
Connect website visitors to sales.
Sell more, more effectively.

 

 

 

 

Don't Wait to Shift to Digital

The COVID-19 crisis accelerated a permanent shift to digital selling.
Don’t just react.
Build a digital selling strategy for the long term.

 Schedule a planning session.

200%

more preference for digital selling methods over traditional B2B sales interactions.
Self-serve, digital ordering methods are now prioritized.

McKinsey Survey: US B2B Decision Maker Response to COVID-19 Crisis

250%

increase in ordering on mobile apps.

McKinsey Survey: US B2B Decision Maker Response to COVID-19 Crisis

96%

of B2B Companies have shifted their sales model to digital selling in response to COVID-19.

McKinsey Survey: US B2B Decision Maker Response to COVID-19 Crisis

65%

drop in B2B firms that rely upon in-person sales.

McKinsey Survey: US B2B Decision Maker Response to COVID-19 Crisis

65%

of B2B companies believe their new digital selling model is equally or more effective than the pre-COVID model.
 
McKinsey Survey: US B2B Decision Maker Response to COVID-19 Crisis

79%

of B2B Companies are likely to sustain their digital selling model 12 months or more post-COVID.
 
McKinsey Survey: US B2B Decision Maker Response to COVID-19 Crisis

Results in 120 days or less

Design a Digital-first, Customer-centered Sales Process

We’re not talking about Zoom meetings. In 120 days or less, we’ll help you transform on-site, in-person sales activities into effective digital selling experiences with shorter selling cycles, equal or better win rates, lower cost, and happier customers and salespeople. We’ll identify a quick win and complete a 30-day pilot.

    In The News

    Remote digital selling is now the norm and perceived to be effective: 96% of B2B companies have shifted their GTM model during COVID-19; 65% believe the new model is just as effective or more than before.

    McKinsey Survey:
    US B2B decision-maker response to COVID-19 crisis

    We lead you through a program of change:

    • Remove unnecessary steps in the process.
    • Collaborate with your customers and sales teams to design a digital selling process they enjoy.
    • Select technologies to digitize your sales process (with a strong bias towards those you already have).
    • Identify a Quick Win opportunity
    • Conduct a 30-day pilot
    • Develop a roadmap
    • Charter a team to lead the change.

    Digital selling technologies include:

    • CRM & ABM
    • Web Analytics
    • Marketing Automation
    • PIM & MDM
    • CPQ & Product Configurators
    • Product simulations & digital tours
    • Knowledge Management
    • Website Search
    • Live chat, voice, and video to connect website visitors with salespeople
    • Collaboration & design environments
    • Contract automation
    • Chatbots
    • AI & machine learning tools.

    Testimonial

    “prodx helped communicate a vision that was an inspiration for the entire organization.”

    Michael Conant
    former Director Digital Strategy
    Agilent Technologies

    Don’t react. Reinvent.

    Design the sales process of tomorrow. Today.

    Everyone’s been forced to sell remotely – some of us for the first time – due to the COVID lockdowns. Most of us are coping. Some of us are thriving. But have you stopped to think about what your sales process might look like if you were starting a business at a time when traveling and meeting in person weren’t possible?

    If you had the chance to reinvent your sales process with the customer front and center, in a world without travel, what would it look like? If asked, how would your customers prefer to learn about your company, your products, options, and configurations, and how they meet their needs? How would customers prefer to build relationships and trust? 

    What about your people – how would they prefer to sell? How can they become trusted advisors at a distance? How could they be more productive, more competitive? What would make them happier?

    Never let a good crisis go to waste. Reinvent your sales process today – not because of the pandemic, but because it’s time to shift to digital selling for your customers, your people, and for results.

    design for customers, not a virus.

    Let our proven approach show you the way.

    Apply Lean design to your End-to-End sales process 

    Design customer-centered sales experiences

    Design Digital selling solutions based on your platforms

    Pilot the reinvented sales process

    Demonstrate measurable results

    Testimonial

    “Everyone on the prodx team was kind, and motivational, and able to communicate in different ways until everyone at Agilent fully understood the purpose of the program. It wasn’t just helping the digital team manage this transformation, but also digging in to help the business side understand the importance and value.”

    Victoria Manassero Maat
    former Director, Content Center of Excellence
    Agilent Technologies

    Lean. Customer-centered. Digital.

    6 Steps to a Digital Selling Strategy

    U
    Lean Process Analysis

    identifying steps that don’t create value for customers, salespeople, or the business

    User-centered Design

    of delightful digital selling experiences that create value, in less time

    Solution Architecture

    of digital selling technology that fits or leverages your existing platforms

    DIGITAL SELLING pilot

    to prove customer satisfaction, sales adoption, technology, and results

    roi analysis

    of KPIs and success metrics, Voice of the Customer,  Voice of the Business, and lessons learned

    Digital Selling Roadmap

    with timelines, investments required, business case, technologies, and plan for change

    Schedule a Digital Selling Exploratory Call

    Contact us to explore how we can help you quickly develop a Digital Selling Strategy and score some quick wins.

    Contact Us
    Schedule a Meeting

    with Paul: drift.me